Banner campaigns and marketing FAQ
Overview
Section titled “Overview”Answers to common questions about banner campaign reporting and analytics: how to read click data, how email security tools affect your numbers, why campaign data changes over time, and how to see who a campaign was delivered to. If you can’t find your answer, contact the support team.
Click tracking
Section titled “Click tracking”- Why does my campaign show an unusually high number of clicks from a single contact?Email forwarding, "vanity clicks" from security tools, and how to spot genuine engagement in your campaign reports.
- How does Opensense handle "vanity clicks" from email security tools?How automated scans from tools like Proofpoint and Mimecast affect your click data, and best practices for accurate reporting.
Campaign data and reporting
Section titled “Campaign data and reporting”- Why has the data on my banner campaign changed?Why metrics change over time: ongoing engagement, campaign expiration, and schedule changes.
- Can I find out who my banner campaign was delivered to?Export click data, and set up a custom Zapier integration to get full recipient delivery information.
What’s next
Section titled “What’s next”- Using the Performance dashboard: compare campaigns, tags, and categories, and export clicks.
- Signature management and deployment FAQ: answers to common signature questions.